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La Siesta Re-branding Announcement

01/09/2019

From 1st September 2019, EHG officially launched the new upscale La Siesta brand across three clearly defined categories – Premium, Classic and Trendy – as it redefines the brand positioning. Hotels under each category will embody the ethos, design and atmosphere of that category. Premium indicates ultra-high end sophistication; Classic expresses a timeless appeal while Trendy signifies a modern hip fashion. The street address becomes an important distinguishing factor allowing each property to be identified by location. This brand redesign brings clarity, simplicity and an immediate sense of what it is like to stay at any EHG La Siesta Hotel.

LA SIESTA CLASSIC
Hanoi La Siesta Hotel & Spa => La Siesta Classic Ma May
Hanoi La Siesta Diamond Hotel & Spa => La Siesta Classic Lo Su

LA SIESTA TRENDY
Hanoi La Siesta Trendy Hotel & Spa => La Siesta Trendy

LA SIESTA PREMIUM
Hanoi La Siesta Central Hotel & Spa => La Siesta Premium Cau Go
La Siesta Premium Hang Be
La Siesta Hoi An Resort & Spa

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