From the first Hanoi Elegance Hotel that opened in the Old Quarter in 2006, the Elegance Hospitality Group has grown to a collection of seven boutique-style hotels in Hanoi and a luxury resort in Hoi An.
This is largely due to the energy and vision of its founder and chairman, Mr. Do Van Dan, who turned around the struggling State-owned Van Xuan Hotel into the successful chain he leads today.
A part-time job as a hotel receptionist led Mr. Dan into a life he never expected. Originally completing his education as a teacher, he took the chance to invest in his first hotel. “It was fate,” he said.
His attention to service and quality, unique in a country without a universal rating system, made the chain renowned for excellent quality and customer service.
“At EHG, we want customers to receive the best value for what they pay, from the luxurious and comfortable rooms to other facilities such as the spa and dining areas. Most of all, we are dedicated to offering every single guest the best customer service, where even the smallest details are considered.”
In 2017, La Siesta (Classic) Hotel & Spa in Hanoi was voted number 8 out of the top 25 hotels worldwide in the TripAdvisor Travelers’ Choice 2017 awards, which highlighted an astounding 7,607 properties from 109 countries, across a wide range of categories.
Mr. Dan credits his team and his family for his achievements. “I have always pursued my passion for outstanding hospitality. I have a great team who has been with me for years. I have my wife who supports and loves me unconditionally. And, I believe that above all else, those play important roles in my success.”
“Vital” Customer Service
The backbone of EHG’s business plan has always been customer service, which Mr. Dan perceives as “vital”.
“From the very beginning, our vision was to create a chain of hotels that focuses on customer service and provides value for our customers. We always put our customers’ satisfaction at the core of everything.”
Mr. Dan sees each of his hotels as more of a “home with luxury facilities”, rather than an impersonal hotel.
“We create an intimate atmosphere that allows our beloved customers and staff to get to know each other,” he said.
The staff are key in maintaining customer satisfaction and relationships, and Mr. Dan puts trust in his team as ambassadors for the chain.
La Siesta Resort & Spa, Hoi An
La Siesta Resort & Spa is Elegance Hospitality Group’s largest property, and its first resort. The ambitious site, complete with spa, two pools, two restaurants, and impeccable grounds, is proof of Mr. Dan’s risk-taking and success.
He said that the strength of the Hoi An location is the blend of peace and luxury. The resort offers the best of both worlds, located close to the serene rice fields but only a short ride away from the centre of the old town or beautiful An Bang Beach.
His determination, dedication and ambition are also key to the future vision of the chain. He is pushing to take the chain international within two or three years, creating luxury while maintaining “warm and attentive” service, he said.
“My team has been updated with a new ethos that will assist with the company’s goals. Perfection is what I love. And I will always pursue that passion.”